Conversational Brand Strategy


In this DIY workshop you define your conversational brand and set the direction for your actionable content.


Define your Conversational Brand by aligning your meaning, purpose and intent, and set the direction for your actionable content.

Your Intent:
Conversational Brands pioneer the creation, management, measurement, and deployment of actionable content and incentivised participation.

Your Purpose/Success:
Conversational Brands demonstrate authentic interest and curiosity within their digital domain, attracting audiences by aligning their intent, purpose, and meaning.

Your Meaning:
Conversational Brands forge a path towards digital social responsibility and meaningful revenue streams by defining meaningful outcome(s).

Master to design with
– Meanings
– Values
– Emotions
– Incentives
– Action labels
– Meaningful outcomes

Remote Workshop 90 minutes on a Miro board.

Price 369,-